Integrating Social Media in a Business That Has None (Dan Tallarico)

Presenter: Dan Tallarico

Website: http://blog.printing.org/

Session Description:

I’d like to use my experience as a social media/PR specialist at Printing Industries of America to inform others on how to implement social media into a company that has yet to experiment with it.  I’ve learned a lot from blazing a social media trail and want to share my experience with others who might be looking to start from scratch at a company.

I’d mostly be talking about YouTube, Twitter, Facebook and starting a blog and what that really means. How does that integrate into the
company? Who will curate this? What is the approval process? I’ll answer all those questions and more.