| Time |
Track (Location)
|
| 9:00 |
DOORS OPEN
(Lobby)
Arrive. Check in. Schmooze. Light breakfast (coffee, juice and muffins / bagels) available.
|
| 9:30 |
KICKOFF: “What Do YOU Want to Say?”
Panel Discussion Room (439/440), the large central room in the middle of the 4th floor
|
| |
Blogging (421) |
Podcasting (434) |
Social Networking (435) |
Panel Discussion (440/439) |
Computer Lab (425) |
Mentor Lounge |
| 10:00 |
Intro to Blogging What IS a blog? How do you create a blog? How do you build an audience? How do you sustain that audience? Hosted by Cindy Closkey, Mike Woycheck, and Christina Schulman
Outline and discussion thread
|
Start Podcasting Right Now! How to use your digital camera, voice recorder or cell phone to create a podcast. Hosted by Chris Brogan and Alex Landefeld
Outline and discussion thread
|
Unusual Approaches to Social Networking – How highly targeted niche programs found their audiences and keep on growing… even internationally. Hosted by Mike Sorg and the Wrestling Mayhem Crew
Outline and discussion thread
|
New Media = New Business Opportunities? Wondering how the current shift in media control will empower customers and create jobs? Enjoy improvisation and winning prizes? Like rhetorical questions? Come watch a short presentation followed by a competitive game that totally leverages Web 2.0 synergies. Hosted by Jia Ji of Guru.com. Judging Panel includes Joel Witt and a mystery guest
Outline and discussion thread
|
Hands On: Get Connected – In this workshop, you’ll use MySpace, Twitter and other social networking tools to establish your online persona. Hosted by iJustine |
Mentor Lounge – Talk one-on-one with experienced bloggers and podcasters, and get practical advice and hands-on guidance
|
| 11:00 |
The Bare Basics of PR – How do you write a press release or create a contact list? Learn to work with blogs, TV, newspapers and other media outlets to spread YOUR word. Hosted by Erik Schark, PR Director for PodCamp PGH
Outline and discussion thread
|
Intro to Podcasting What IS a podcast? How do you create a podcast? How do you build an audience? How do you sustain that audience? Hosted by Jim Shireman of Sportsocracy and Valerie Head
Outline and discussion thread
|
Building Your Brand – What IS a brand? Is it your logo? Your company? Your message? In new media, YOU ARE YOUR BRAND. Here’s how. Hosted by iJustine, Kimberly Reed, Rachel Arnold of Elias-Savion, and Spreadshirt (Repeated at 2 PM)
Outline and discussion thread
|
Managing Workflow and Working with Others – From organization and time management to collaboration and delegation, learn the basics you’ll need to ensure your first blog or podcast isn’t your last |
Hands On: Using WordPress to Start Blogging Now! – In this workshop, you’ll learn how to use one of the leading blog platforms to start blogging today! Hosted by John Carman and Mike Woycheck
Outline and discussion thread
|
| 12:00 |
Photoblogging Use your camera, Flickr and your blog tool of choice to tell stories with pictures. Hosted by Sriram Bala
Outline and discussion thread
|
How and Where to Host Your Podcast – Whether you’re creating audio, video or both, there are many ways you can host and distribute your media. Learn the basics here. Hosted by Shawn Smith of Geek Riot
Outline and discussion thread
|
Intro to Social Networking What IS social networking? How do you get started? How do you build your network? How do you utilize that network? Hosted by Jim Shireman of Sportsocracy and Alex Landefeld
Outline and discussion thread
|
Integrating New Media into Existing Businesses – Whether you’re a sole proprietor, a close-knit small business or a large corporation, you’ll learn ways to add new media solutions to your toolbox without derailing what already works for you. Hosted by Josh Sager . Panel includes Rich Westerfield of Aldo Coffee , Jia Ji and John Carman
Outline and discussion thread
|
Hands On: The Bare Basics of Web Design – Need a hand creating a website that doesn’t drive traffic away? Learn the basics of good design. Hosted by Randy Chambers |
| 01:00 |
Lunch |
| 02:00 |
10 Trends Shaping the Face of Media - How new media changes our expectations and experience with information & entertainment. Hosted by Joel Witt, Communications Mgr @ The Maryland Zoo in Baltimore
Outline and discussion thread
|
Intro to Audio Recording Learn the ins and outs of microphones, recording, compression and more. Hosted by podsafe musician Matthew Ebel (who recorded his last album in Garage Band!)
Presentation outline
|
Building Your Brand – What IS a brand? Is it your logo? Your company? Your message? In new media, YOU ARE YOUR BRAND. Here’s how. Hosted by Norm Huelsman, Mark Rauterkus and Spreadshirt (Repeated from 11 AM) |
Performance Tips: Finding Your Voice – In text, in audio and on video: make sure you’re being clear, entertaining and engaging. Hosted by iJustine and the cast of Something to Be Desired
Outline and discussion thread
|
Open
|
Mentor Lounge – Talk one-on-one with experienced bloggers and podcasters, and get practical advice and hands-on guidance |
| 03:00 |
Media + Politics – How new media changes political and community action using wikis, hybrid CDs and concept maps. Hosted
by Jennifer England of the Pittsburgh League of Young Voters and Mark Rauterkus
Outline and discussion thread
|
Intro to Video Production & Distribution - Strap in for a crash course on how to shoot, upload, distribute and monetize web video. Hosted by STBD ‘s Justin Kownacki
Outline and discussion thread
|
Flickr: Photoblogging Meets Social Networking – How the Pittsburgh Flickr group
uses photoblogging to network online and in the real world, including the monthly “Exposure” photo show. Sriram Bala (moderator), Chuck Schneider, Joey Kennedy (pending confirmation).
|
Bare Basics of Monetization – Even artists need to eat. Hosted by Gene Bromberg and Spreadshirt
Outline and discussion thread
|
Hands On: Create a Live Talkcast – In this interactive session, everyone in the room will take part in a live Talkcast recorded, hosted and distributed by TalkShoe. Hosted by TalkShoe VP Mark Juliano
Outline and discussion thread
|
| 04:00 |
The Value of Community
(Panel Discussion Room (439/440)
Now that everyone’s a few hours smarter, Justin Kownacki and Chris Brogan will help you maximize your newfound contacts and build toward the future – plus, a BootCamp Wrap-Up
|
