| Written by Norm |
| August 17th, 2010 |
|
In today’s world we have lots of side projects. Some are small hobbies other are business initiatives with a short shelf life. Many times when I’m in a meeting about an event or project the need for a web site arises. More often than not the best solution is a WordPress. In the past few months I’ve used Wordpress to quickly manage two unique project AiP Summer Studio 2010 and Allegheny County’s Green Roof project.
Rock the Campus
 This year’s theme for Summer Studio (basically a summer camp for aspiring artists) was Rock the Campus. Where we took our normal event and added local musician, Kellee Maize. We wanted the event to be more exciting for the students this year and when we started to brainstorm this concept all the pieces just came together. I knew that we were going to want to put all of this content online and we have very limited web resources at the moment.
Turning to Wordpress as simple solution for uploading lots of photos and bringing in YouTube videos. I was able to manage the whole site myself and provide a great resource to everyone involved in Summer Studio. Now we have a constant connection to all the students who attended our event and will be visiting this site as they enter their senior year of high school before making final college choices.
I’m not going to deceive you, adding all of the content to the site took some effort. Capturing photos, editing, writing and organizing is not always a simple task. However I was never lacking the web tools to bring this great project to the masses.
AlleghenyGreenRoof.com
This project began when the County of Allegheny County approached The Art Institute about capturing their green roof construction. After organizing a team of students I set them up with a WordPress site, AlleghenyGreenRoof.com, to use as the document collection tool for the county.
Now that the construction on the roof is completed we have a great tool to use to educate others about the impact a green roof can have on a building and the community.
Learn About WordPress
Most of my posts leading up to PodCamp Pittsburgh 5 have been about using WordPress. It is a great tool and there are many applications for it. When you attend PodCamp this year you will see how others are using similar tools to accomplish their small and large projects. See you at PodCamp!
Tags: green roof, rock the campus, wordpress
Posted in News | No Comments »
|
|
| Written by Norm |
| June 30th, 2010 |
Using the Modern Web
As the mainstream move to accept Web 2.0 (without being conscious of it) the tools for sharing have gotten more and more sophisticated. The lines between a website, blog, and social network are becoming blurred. Websites like Linkedin and Facebook are incorporating Twitter “like” functions. We have seen this for a long time in the realm of photo sharing and video sharing is not far behind. Sharing and creating content online is an expected aspect of “surfing” the web today.
The modern web provides us with excellent tools to create, share and build communities. From complex social networks to quick and dirty blog sites. These tools strive to giving users access to dynamic sharing with as few clicks as possible. I even have my mom using a blog, now that is progress. But my point is that sharing is now very simple and these simple sites are actually very powerful tools.
Recently I had a discussion with a colleague about using Tumblr as their main site for content. Now to be clear I don’t have anything against Tumblr, nor do I want to discourage people from using these tools. However in this situation I was surprised at how few hits the site was getting. Especially, because she is starting to attract advertisers and how often there is new content on the Tumblr.
When You Hit the Ceiling
 Flickr Photo by CarbonNYC The more I thought about the situation the more I realized that the site probably started as a fun little hobby and has grown into a popular page. Applying basic SEO think to the situation I thought there had to be a reason the Tumblr isn’t getting more traffic. How can you maximize keywords, does creating keyword links help, naming photos, meta data, generating links to your site, etc are all questions that came to mind.
So my bigger question is when do you hit the ceiling with free web services? Even WordPress.com and Blogger have their limitations. The answer to that question ultimately lies in your goals and reason for publishing content in the first place. Perhaps your goal has changed or grown, maybe you see new potential, you are ready to monetize, or, perhaps, you are just so awesome you need more control over your content. Each site will have it’s own set of circumstances.
What WordPress.org Can Do For You
When you realize you have hit the proverbial ceiling you will know it. My content manager of choice is WordPress.org and I encourage everyone to give it a serious look. In WordPress 3.0 you have more options that ever before in how you can post, organize, and direct traffic on your site. Creating multiple blogs on one domain is a new dynamic tool that is still being realized by bloggers.
Currently I’m using WordPress 3.0 for a familiy blog where each family member can have their own site and pull content into one main feed. I’m also using it to power an online store to sell Magic: the Gathering cards. At AiP we are considering it to give the school unlimited sub domain sites for one off projects by faculty and students.
With a little tinkering, you’ll find that your basic functions are available on WordPress and then begin to realize how the sky is the limit.
PodCamp Pittsburgh 5
With that said this is why you need to come to PodCamp Pittsburgh. To learn more about what these tools can do for you. At PodCamp you will:
- learn about how to use these tools, including WordPress
- meet people who can help you
- take your blog/podcast/Tumblr to the next level
Finally Not only is WordPress free, but so is PodCamp Pittsburgh! Technology is making our lives better.
Tags: tumblr, wordpress
Posted in News | 1 Comment »
|
|
News
